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Tuesday, February 4, 2014

Blogging to Promote Yourself and Your Career

I came across a cute advice piece by a 20-something writer you might enjoy: 24 Things Millennials Need to Realize About the Real World

The writer is named Danny Rubin. His full-time job is in PR and marketing, but he started a blog on the side called News to Live By.

On his blog, he usually compiles links to advice he has found to help young professionals succeed in the early stages of their careers, including during the job-search process. In one post, he talks about how beneficial starting a personal blog can be: 9 Profound Things I Learned by Starting a Blog

He followed up that post with a very helpful how-to guide for setting up a professional-looking blog using a Web hosting service called Bluehost and the blog design site Wordpress.org. Notice that I didn't say Wordpress.COM. That's because it is self-hosting site that has very limited choices and can't really be used for money-making ventures. To do that, you have to pay to host your site on Bluehost — it's just $5 a month — and use the much more professional design tools at Wordpress.org.

But I'll let Danny Rubin explain. Here is his step-by-step guide to creating a professional blog: How to Start a Blog, or Why You Are About to Make Your Smartest Decision All Year

And while you're thinking of how you can use a blog to help develop your own personal brand to help you stand out on the job market, you might read more about personal branding by branding blogger Maria Elena Duron at her site: Personal Branding Blog: Stand Out in Your Career

Cheers!

P.S. Here's what one professional said about blogging to boost your job prospects.

Flore Dorcely-Mohr, Assistant Director of Internships, Drew University: “There are a few signs I look for in the ‘superstars.’ For example, some young pre-professionals are already writing blogs or contributing to them. This is one less thing I need to teach them and sets up an interview stage that is usually more advanced than average.”

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